Wednesday, October 19, 2011

Wk 3 EOC - My Demographic

"One thing that all of the Millennials have in common is their utter fluency and comfort with digital technology." [Marketing: An Introduction for Education Management Corporation, 10th Edition. Ch. 3, Pg, 17]
This cannot be said, or true enough. I was born in the 90s, so that puts me in between the 1977 and 2000 age group. My neighborhood once had a power out, and I was multitasking playing on my game console, watching TV, and using my computer. It was late, around 9pm, so it was already pretty dark. When the power went out, my first thought was, "Oh my God, it's the end of the world." Everything was shut off, and it was dark. I seriously had no idea what to do (to keep me otherwise concentrated on something, or at least entertained, until the power went back on). Two hours later, I survived the black out and had to reboot my systems, but during that time I had managed to make my house disturbingly spotless.
It's become second nature to use some sort of electronic device in some way or another to do what we need/want to do. New devices that come out are momentarily surprising and interesting, but our understanding on how certain gadgets work, helps us break that wall and use the new devices like an extension of our hands. "The Millennials were the first generation to grow up in a world filled with [Electronics]". [Same Book; Same Ch. and Page Number] 
My parents aren't as savvy as I am, so their lack of being able to comprehend 'how this works' sometimes feels strange to me. It's simple enough for me, as their kid to understand it, how could they not?
As a small experiment to myself, I decided to see how long I could go without using something that required electricity. Needless to say, about 45 minutes into it, I realized I was using my phone out of sheer boredom.
"They don’t just embrace technology, it’s a way of life." [Same Book; Same Pages].

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